Welcome to Winnie Sunday Dacosta's Year 13 Media Blog. Our brief this year is to create a marketing package for an artist consisting of 3 products: A Music Video A Digipak A Magazine Advertisement This blog will document the research, planning, production and post-production journey through blog posts.
Tuesday, 22 December 2015
Monday, 21 December 2015
Risk Assessment
Here I have written up the possible risks that we must be aware of whilst filming at our locations. As we are filming in a house there are not many risks there. However, filming outside, a possible shot will be walking down the middle of the street in a rebellious way which we must be cautious about due to passing cars.
Friday, 18 December 2015
Storyboard
Made with Storyboard That
Saturday, 12 December 2015
Sunday, 6 December 2015
Photo-shoot Checklist
I created a check-list of the things I needed to prepare before taking pictures of my actress. I did this so I wouldn't forget anything and our photo-shoot could run smoothly.
Thursday, 3 December 2015
Tuesday, 1 December 2015
Friday, 27 November 2015
Wednesday, 25 November 2015
Typography Ideas
I used PicMonkey to search through various different fonts. These are the 6 fonts I short-listed for the Album cover. Initially numbers 3 stood out the most to me for the artists name and number 1 for the album title.
I decided to check with my target audience to see if they agreed with me.
I described my artist and his genre as well as the style of music he makes (with reference to similar artists) and here is a quote from one of the people I asked:
"2 and 3 are a little too girly and cutesy for this artist. I like 1 because it is fierce and edgy but 4 looks confident and personal."
my target audience was almost unanimous with the choice of either 1 or 4
This feedback persuaded me to change my mind from font 3 to fonts 1 and 4.
I will use font 4 (Black Jack) for her name and font 1 (Edo) for the album name as I had previously intended.
Sunday, 22 November 2015
Saturday, 21 November 2015
Wednesday, 18 November 2015
Monday, 16 November 2015
Saturday, 14 November 2015
Thursday, 12 November 2015
Saturday, 7 November 2015
Tuesday, 3 November 2015
Idea Moodboard
Here is a moodboard of pictures representing my ideas for the music video of my chosen song.
There are pictures of possible settings, costumes, shot types and props.
Saturday, 31 October 2015
Friday, 30 October 2015
Artist Name
When choosing a name for my artist I considered the names existing
artists in my genre of pop called themselves. I noticed that most
used their own names (Or alter-ego names) such as Gwen Stefani and Cher Lloyd. Genres
such as dubstep and house tended not to use their names such as Skrillex or
Diplo. This agrees with Dyer’s Star theory that celebrities are created and marketed
as products considering Skrillex’s real name is Sonny John Moore.
I decided to conform with the expectations of my genre and
considered possible names such as:
Amelia May Roxanne Alexa Marie Kiara Malone
I considered many
more and used a name generator for suggestions. In the end I chose the name:
Sunday, 25 October 2015
Song Lyrics
These are the lyrics for my song choice. The lyrics hold the meaning to the song whcih could either be amplified, contradicted or ilustrated in the music video, according to Andrew Goodwin. This also sets the tone for the music video, giviing each shot meaning and purpose.
Na, na-na-na, na-na-na-na-na
(Yeah)
Na, na-na-na, na-na-na-na-na
(Yeah)
Na, na-na-na, na-na-na-na-na
(Yeah, yeah, yeah)
Boy, I know you heard around town
That your girl got fine and that hurts you, yeah
Boy, I heard you gained a few pounds
Well, I lost some, boy, you really lost one here
(Hey)
I ain't gonna front, boy, I'm gonna start on you
'Cause the tables are turned
And a lesson you're gonna learn
Is you should know
I bet that you regret the day you left
'Cause I'm doing fine and you're a mess
Well, let me ask you, how do you like me now?
How you like me now, how you like me now?
You didn't understand what I could be
Everything I was, you couldn't see
Now let me ask you, how do you like me now?
How you like me, how you, how you like me now?
Boy, you left me crying in the streets
'Cause you didn't wanna deal with my drama
(Hey)
Boy, and now you're begging on your knees
For a piece of me and that's called karma
(Oh hey)
I ain't gonna front, boy, I'm gonna start on you
'Cause, boy, you got and, boy, you aren't
And a lesson you gonna learn
Is you should know
I bet that you regret the day you left
'Cause I'm doing fine and you're a mess
Well, let me ask you, how do you like me now?
How you like me now, how you like me now?
You didn't understand what I could be
Everything I was, you couldn't see
Now let me ask you, how do you like me now?
How you like me, how you, how you like me now?
Na, na-na-na, na-na-na-na-na
Na, na-na-na, na-na-na-na-na
(Yeah)
Na, na-na-na, na-na-na-na-na
(Yeah, yeah, yeah)
'Cause you should know
I bet that you regret the day you left
'Cause I'm doing fine and you're a mess
Well, let me ask you, how do you like me now?
How you like me now, how you like me now?
You didn't understand what I could be
Everything I was, you couldn't see
Now let me ask you, how do you like me now?
How you like me, how you, how you like me now?
I bet that you regret the day you left
'Cause I'm doing fine and you're a mess
Well, let me ask you, how do you like me now?
How you like me now, how you like me now?
You didn't understand what I could be
Everything I was, you couldn't see
Now let me ask you, how do you like me now?
How you like me, how you, how you like me now?
Na, na-na-na, na-na-na-na-na
Friday, 23 October 2015
Similar products on the market
I compiled pictures of some similar artists to the one I am creating. I have taken inspiration from their music videos and marketing techniques. These artists include Taylor Swift, Alessia Cara, Tori Kelly and Demi Lovato.
Wednesday, 21 October 2015
Song choice
The song I have chosen to use for my coursework is the song 'How You Like Me Now' by Alexis Jordan. It was released in 2011 on her self-titled album 'Alexis Jordan'. The lyrics express her feelings towards her ex boyfriend who after dumping her wants her back.
After showing the 3 short-listed songs to members of my target audience, they chose this one because 'it has an upbeat pace and a lot of attitude.'
After showing the 3 short-listed songs to members of my target audience, they chose this one because 'it has an upbeat pace and a lot of attitude.'
Wednesday, 14 October 2015
Sunday, 11 October 2015
Song Choices Shortlisted
Shontelle - t shirt
This song has an easy concept as the lyrics point the visuals in a particular direction. My idea for this would be to have my actress doing as the lyrics say, deciding whether she should go out and laying in bed with her ex-boyfriends t-shirt on.
Alexis Jordan - How you like me now
This song is about a girl showing her ex-boyfriend that he made a mistake breaking up with her. My idea for this music video would involve my actress showing off her new-improved self with alot of attitude and confidence
Cher Lloyd - want u back
This song is about wanting her boyfriend back after seeing him with someone else. My idea for this song would involve alot of moping around in sheets and a few flashbacks to their relationship
Saturday, 10 October 2015
Wednesday, 7 October 2015
Wednesday, 30 September 2015
Friday, 25 September 2015
Tuesday, 22 September 2015
Recreate Album Cover
Whilst researching different album covers for ideas, one thing we had to take into consideration was whether we could produce something similar to the high-budget covers with the equipment we have. I chose to recreate the album cover for Pink Floyd’s 8th studio album ‘Dark side of the moon’.
I chose this album because the cover has a simple image. It is a plain black background with a light prism in the centre. Light prisms split up a single light beam to form a spectrum which is the rainbow we see coming out the right side of the prism. There is no text on this album cover.
When recreating this image I initially used Microsoft Paint to draw the triangle, light beam and the rainbow of colours, using the reference picture for accuracy. I then transferred that Image into Microsoft word to add the white to black gradient section within the triangle. I did this because paint did not have the right tools for me to do this directly from there. Once in work I overlaid a new triangle, fitting it to the inside of the existing one. I used the gradient tool to make it gradient from white to black and removed any borders. I print screened the final image and moved it back into paint to save as a .jpeg file
If I were to recreate this again, I would pay more attention to the proportions by making the triangle smaller. I would also make the colours on the right taper out slightly, something which I hadn't taken properly into account this time.
After attempting this recreation I believe the outcome was similar to the original However more sophisticated software may have been used to create the original and it would have been done by an experienced professional which I am not. After exploring this technique I have decided not to use it for my own album cover as I would like to use a photograph which gives off a more mature vibe.
Friday, 18 September 2015
Tuesday, 15 September 2015
Sunday, 13 September 2015
Friday, 11 September 2015
Monday, 7 September 2015
Tuesday, 4 August 2015
Monday, 3 August 2015
Wednesday, 29 July 2015
Lip Synching
Lip Sync (lip synchronisation) is when artists move their lips silently in synchronization with a
pre-recorded soundtrack.
This technique has been
used since the late 1970’s and has become increasingly common, being used since
by a range of different artists in the majority of the music videos.
During live performances
artists may use this technique due to illness on the day of performance or
singers that may not be as comfortable or confident in their live vocals.
Lip Synching in music videos is often used now to help the artist perform better during the recording as they do not need to worry about the vocals. They can focus all their attention on the choreography or looking good as they 'sing'.
I will be using this
technique in my music video as it conforms to a stereotype of most music
videos. Here is an example of somebody lip synching to the song Cheerleader by
OMI.
Monday, 20 July 2015
Britney Spears Recreation
Preliminary task - Britney Spears from Winnie Sunday Dacosta
Here is the link to our recreation: https://www.youtube.com/embed/KwXwv1r051Y
Here is the link to our recreation: https://www.youtube.com/embed/KwXwv1r051Y
Friday, 17 July 2015
Thursday, 16 July 2015
Introduction and Breif
Welcome to Winnie Sunday Dacosta's Year 13 Media Blog.
Our brief this year is to create a promotion package for the release of an album, to include a music promo video, together with a digipak for the album’s release and a magazine advertisement for the digipak.
Research will be conducted individually and planning, production and post-production for our music video will be carried out in our groups.
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